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Apparel retailers adapt to fit needs of GLP-1 users

Widespread use of GLP‑1 weight‑loss drugs is shrinking customer sizes and prompting retailers to change services, including more rush alterations for brides.

Published Oct 6, 2026, 10:53 AM EDT | LehighValleyLive

The average size of wedding dresses is falling, David’s Bridal discovered, thanks to GLP-1 use. That led to an increase in brides requesting rush alterations close to their wedding dates, according to an article by Retail Dive.