Auto Insurers Use AI to Predict Midterm Churn
As more drivers switch carriers, insurers are using AI to analyze policy and billing changes that may signal a customer is shopping for new quotes.
With an increase in drivers switching carriers, auto insurers are turning to AI to predict midterm churn. They analyze policy and billing changes that may indicate a customer is comparing quotes so they can identify at-risk policyholders before a cancellation or nonrenewal.