Dallas Latino Businesses Adapt and Thrive Amid World Cup Crowds
North Texas entrepreneurs found ways to survive and profit during the tournament — from a blown engine to last-minute moves.
By Stella M. Chávez
DALLAS, TX. — Eloisa Schessler couldn’t wait for FIFA World Cup fans to descend on Klyde Warren Park in downtown Dallas. She and her husband operate a food truck, Eloisa’s Kitchen, and a smaller food trailer, Eloisa’s Bodega, at the park.